https://www.instagram.com/guess__.what/
Outside of university, last year I started working on a freelance project creating the visual identity for an event called Guess What. The goal was to develop a strong and engaging identity that could capture the spirit of the event and be applied across different formats and materials.
The visual identity for Guess What uses bold colors, geometric backgrounds, and dynamic typography to create a sense of energy and movement. Each of the three editions made so far were designed with its own color scheme and layout variation, but all share a consistent visual language that ties back to the event’s identity.
What I am currently doing is managing its social media presence. This includes tasks such as creating videos to announce new editions, designing stories to share information about the event and tickets, and producing posts to present the DJs.
This is an ongoing project that I continue to work on every time a new edition happens, and it has given me valuable experience in managing and growing a social media presence.